Tom Mason, founder and director at Yousoft, a software agency based at Westbourne Studios, talks to the business network Knowledge Peers.

Tom discusses working with other Workspace customers at Westbourne Studios, Red Group, and his continuing involvement in their business. He talks about the challenge of keeping their skills up to date to remain cutting edge in the technology arena whether they're dealing with clients that are startups or growing companies.



Tom talks about the challenges of transitioning from a bespoke service to a products business. They help all sorts of clients and companies on developing their product offering. He also discusses his new platform for sales teams to manage lead generation in events.



Tom discusses the huge possibilities of the Internet of Things particularly in the worlds of sport and home appliances.



Find out more about Yousoft

Knowledge Peers is an on, and off-line service for forward-thinking leaders to explore emerging ideas and challenges. They facilitate peer-to-peer learning between directors of businesses and charities via video-based case studies, topical events and specialised research. Find out more here.