When it comes to CVs, people (OK, most of them) usually have the basics covered. It's pretty simple: keep it focused and relevant as well as using spell-check and keeping the zaniness to a minimum.
But are CVs outdated? And if you're looking to land that dream role as a consultant in that amazing tech startup or as a freelancer in your favourite design studio, here's a look at the ways you can pimp out your CV for 2015.
1. Create your own personal brand and brand story for your employer to buy into.
Make your career into a story; you can do that virtually via the Storify app which helps you pull in web content from wherever you like. Remember: they should want you to work for them just as much as you want to work for them.
2. Tell them face to face what they'll be getting.
Think about filming a video CV where you tell your future employer why you want the job. It's a straightforward way of proving how good you are at presenting and selling yourself as long as you keep it cheerful, professional and interesting.
But remember you're not gunning for an Oscar: keep it under two and a half minutes and make sure you don't mumble, refer to notes or look like you're filming in your bedroom/a hovel/behind bars. This approach works best for those applying for creative or customer-facing roles in sales, media, marketing, PR and advertising.
3. Infographic it!
We all love a good infographic, especially if it tells us something useful. Why not turn your professional path into an eye-catching, easy-to-read, joy-to-look-at format? visualze.me and ResumUP are some of the most used tools and pull in information from Facebook and LinkedIN. Let us know which ones you prefer. Others to consider include Pixeden. But remember - a employer can probably recognise a one-size-fits-all template.
All you need is a card and an online portfolio or website. The rules of networking are age old. Identify your target, get introduced to them and ask them questions. Hopefully they'll return the favour and ask you for a business card. Online, things get more complicated. Make sure LinkedIN is up-to-date. Remove any incriminating evidence of dubious extracurricular activities (an aptitude for Neknominate is not a sought after professional skill) on Twitter, Facebook or any other social sites.
5. Make sure you know the company.
Employers want to know that you really want to work for them and that you're not just desperate to pay your mortgage. At the most basic this means reading and referring to the job description.
If you really want to impress, be creative: work their slogan into your mission statement, use their product to build your CV (are you applying to Facebook, Pinterest or Instagram?) or even video your CV in their shop. Just remember: there is a thin line between clowning around and showing genuine passion. Make sure you're not the clown.