Business growth, social media and online reviews have given consumers more choice than ever when it comes to purchasing products and services. Customers now have great power over the success or failure of a business.

Knowing your customers and understanding their needs, demands and purchasing behaviour is thus crucial, as it will allow you not only to serve them better and keep them loyal, but also to create a brand that truly resonates with your target audience.

This workshop, delivered by the Advisors of London South Bank University's Business Solutions Centre, will provide you with actionable tips and techniques to understand consumer behaviour, as well as create and manage your brand effectively to increase awareness, positive sentiment, and ultimately sales.

The workshop will be followed by a 1-to-1 “speed consultancy” session, where the Business Solutions Advisors will provide you with personalised help and marketing tips for your business.

Everyone is welcome, please book your place here.