This Informed Funding (iF) webinar is designed for high growth and innovative businesses that might anticipate accessing between £125,000 and £5 million of UK government backed loans via Future Fund.

During the webinar, Informed Funding will explain the structures and parameters of the scheme, including:

  • Matched Funding requirements (and where from)
  • Rules around Loan to Equity Conversion
  • Implications for existing and future shareholders
  • Effective cost

The webinar will also support potential or existing customers of Innovate UK that anticipate accessing R&D loans and grants funding through the UK government’s new £750 million support package. 

Featuring Ian Wilson Fund Principal from Mercia Asset Management. Ian focuses on early-stage and technology investments for the group. 

How Can Informed Funding Help?
IF bring together financial and funding expertise from across their network to support founders, directors and business owners at Workspace. 

Learn from iF's senior business advisors, finance directors, venture capitalists and business mentors. 

The webinar will be primarily presentational, however there will be two question slots during the session where you’ll be able to pose questions directly to the experts. 

The Panel
Webinar Host Chris Dines, CEO of Informed Funding 
Chris Dines has a long career as an entrepreneur and thought leader in the areas of business intelligence, technology and growth company finance. An economics graduate, he qualified as a Chartered Accountant and managed a successful corporate finance team at PwC. As CEO, he built leading Tech Research business, Ovum, achieving an IPO on the London Market and subsequent sale (now part of Informa Group). He has built, from scratch, Knowledge Peers and Informed Funding, with both organisations focused on P2P knowledge sharing in the UK SME sector. He is on the Boards of leading PropTech business Key Agent and leading PR business, William Murray Communications.    

Malcolm Holloway, Director of the EFM Network 
Malcolm provides hands on, on-site business advisory support, through his professional and practical experience, gained through many years of business leadership, advisory practice and financial management. He is also a fully qualified Chartered Accountant, with over thirty years’ experience in general practice and management roles with medium sized accountancy firms and SME’s. Malcolm has spent the last 15 years running his own business, advising SME’s and high growth start-ups. He currently sits on the board of a number of Venture Capital backed high growth technology businesses’, and acts as a finance director for a regional Venture Capital Firm, where he assists in investment decisions. Malcolm has a wealth of experience in operating companies. He started, bought and sold his own businesses as well as assisting client companies in raising funds and realising value on exit. 

Ian Wilson, Fund Principal at Mercia Asset Management  
Ian joined the Group in 2017 and is Fund Principal for the North East Venture Fund. He is focused on early-stage and technology investments and covers Durham, Northumberland and Tyne and Wear.

Ian is a Chartered Accountant (FCA) and holds the Investment Management Certificate (IMC) from the CFA. He is a seasoned investment professional having fulfilled both M&A advisory positions in practice and investment management roles in early-stage funds since 2006; he has taken a number of software companies from first investment to exit in recent years. Ian also assists with the delivery of the Venture Capital and Investment modules at Alliance Manchester Business School.

Spaces are limited so register today for your virtual seat.

About Informed Funding
Informed Funding (iF) is a source of guidance and advice designed to help ambitious business leaders to develop financial strategies and identify the options available to them to attract funding.

Workspace customers and Club workspace members have free access to 1 to 1 financial and funding strategy consultations, finance strategy workshops and access to Informed Funding’s wider network of funders.

Informed Funding supports founders, directors and business owners at Workspace since its launch in February 2015. For more information on the Informed Funding and Workspace partnership, please visit the Informed Funding Hub

Other Services
If you require in-depth tailored support, Workspace customers and Club Workspace members may access Informed Funding’s free 1 to 1 Financial and Funding Strategy Consultation Service

If you’re a Workspace customer or Club Workspace member and have an urgent COVID-19 related financial or funding question please use Informed Funding's rapid response COVID-19 Call-Back Service. They'll connect you with one of their experts for a 30 minute informal call. 

If you have any questions about this session or Informed Funding's services, please email us at